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Boutique Holiday Content Kit: pages insideBoutique Holiday Content Kit: 90-day calendarBoutique Holiday Content Kit: Reel scriptsBoutique Holiday Content Kit: Google Sheets plannerBoutique Holiday Content Kit: 1 hour a week

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for boutique owners

Boutique Holiday Content Kit

90 days of Instagram and TikTok posts, Reel scripts and captions, written for clothing boutiques, gift boutiques and accessory shops.

$8.99$14.99 from Dec 1

Holiday launch price ends Cyber Monday, Nov 30. left.

Get the kit · $8.99

♥ 7-day promise: if the kit doesn't save you time, reply to your receipt for a full refund.

  • 65 posts planned, Nov 1 – Jan 30, each with hook + caption + call to action
  • 30 shot-by-shot Reel scripts
  • 50 hooks, 110+ captions, 30 story ideas
  • Google Sheets planner with progress dashboard
  • Bonus: local hashtags, SEO keywords, viral Reel formats
  • Start any day, with a "first 7 days" quick start

Instant download: 23-page PDF + spreadsheet + bonus PDF.

why it works

120K views

views on a retail-humor Reel on a real boutique account we run, vs. 9–17K for product-only videos. The kit is built on the formats behind numbers like that.

a peek inside

Real posts from the calendar

Every day looks like this: what to post, the hook, the caption and the call to action.

Mon Nov 2 · Reel #1
The holiday season starts NOW

“POV: it's November 1st and retail workers are already hearing Mariah”

It's officially the most wonderful (and busiest) time of the year at [Shop]. New holiday pieces are landing every week — come see before your size is gone.

→ Save this so you remember to stop in this week.

Tue Nov 3 · Carousel
First look: holiday arrivals

“Slide 1: "The holiday drop is here 🎁"”

Our first holiday shipment just hit the racks. Swipe for the five pieces we can't stop styling. Which one are you wearing to Thanksgiving?

→ Comment your number 1–5.

Wed Nov 4 · Reel #2
Unboxing the holiday shipment

“Opening 14 boxes so you don't have to”

Nothing beats new-box day. Here's everything that came in for the holidays — some of it is already on hold for regulars.

→ DM us 'HOLD' to save a piece for 24 hours.

Fri Nov 6 · Reel #3
Retail humor: the early holiday shopper

“That one customer who finishes Christmas shopping in November”

We see you, early shoppers, and we love you. Gift sets are out and wrapping is free all season.

→ Tag the friend who's already done shopping.

And a Reel script, shot by shot

Reel script #1 · 7–10s
The holiday season starts NOW

On-screen text: “POV: it's November 1st and we're already hearing Mariah”

  • Shot 1: Owner at the counter, calm, sipping coffee (2s)
  • Shot 2: Holiday song starts — owner slowly turns to camera, deadpan stare (3s)
  • Shot 3: Quick cut of holiday racks and decorations going up (3s)

Audio: Trending holiday song or the famous Mariah intro. Text on screen the whole time.

Is it for you?

  • You own a clothing, accessory or gift boutique
  • You post when you remember, and December gets away from you
  • You want Reels that feel like you, not an ad

Not for you if you want graphic templates only. This is the plan, the words and the scripts: the part that takes the time.

Every key date covered

  • Nov 1 Holiday season kickoff
  • Nov 11 Veterans Day
  • Nov 26 Thanksgiving
  • Nov 27 Black Friday
  • Nov 28 Small Business Saturday
  • Nov 30 Cyber Monday
  • Dec 1 Giving Tuesday
  • Mid-Dec Carrier ship-by dates
  • Dec 23 Last-minute shoppers
  • Dec 24 Christmas Eve
  • Dec 26 Returns + markdowns
  • Dec 31 New Year's Eve
  • Jan 2 January sale
  • Feb 13/14 Galentine's & Valentine's

Questions

Who is this kit for?

Clothing boutiques, gift boutiques and accessory shops. Placeholders like [Shop] and [Town] let you drop in your details in seconds.

What do I actually get?

A 23-page PDF with a 90-day calendar (65 posts, each with a hook, caption and call to action), 30 shot-by-shot Reel scripts, 50 hooks, a caption bank and 30 story ideas. Plus an interactive Google Sheets planner (works in Excel) and a bonus pack with local hashtags, SEO keywords, 10 viral Reel formats and caption formulas.

I'm buying in the middle of November. Did I miss it?

No. The kit has a "start any day" page. Open the calendar to today's date and go. The big moments (Black Friday, Small Business Saturday, Christmas week, January sales, Valentine's) are what matter, and the plan runs to Jan 30.

Do I need to be good at video?

No. Every Reel script tells you exactly what to film, shot by shot, with the on-screen text written for you. Most take under 2 minutes to film on your phone, with no editing app needed.

Are there Canva templates?

This is a written plan: what to post, what to say and how to film it. That's the part that takes the time. Use your own photos and videos. Real shop footage beats templates on Instagram and TikTok anyway.

How do I get it?

Instantly. After checkout you get a download link on screen and by email. Nothing is shipped.

Can I use it for my clients?

Each kit is for one business. If you manage social media for several shops, the Social Media Manager Bundle includes a license for up to 5 clients.

What if it's not for me?

Reply to your receipt within 7 days and we'll refund you. No hard feelings.

Your whole holiday season, planned tonight.

$8.99$14.99 from Dec 1

Holiday launch price ends Cyber Monday, Nov 30. left.

Get the kit · $8.99

♥ 7-day promise: if the kit doesn't save you time, reply to your receipt for a full refund.

Different shop? See the Coffee Shop Holiday Content KitLocal Shop Holiday Content Kit · or get all 3 in the bundle.

Get the kit · $8.99